Do you know when it’s time to Pivot your business?

When should you  Pivot your business? For popular indie band Walk off the Earth (W.O.T.E.) , that time was 2012. According to Marketing Magazine, early that year Walk Off The Earth was $60,000 in debt. The band had been around for several years, often driving for 20 days, performing four shows for just a few hundred […]

Have a great business idea? Try the Lean Startup Method

What is the Lean Start Up Method of Bootstrapping Your Business? The Lean Start Up method is a way of testing your ideas on your potential customers without spending your hard earned savings starting a business with a product or service that no one is willing to pay for. Lean Startup Principles 1)  Ideate (create […]

What is Crowdfunding?

Using Crowdfunding to Raise Capital More companies are looking to crowdfunding for initial start-up capital or additional cash for expansion, some with great results and others having difficulty.    What makes some campaigns a success and others a failure? Select the right type of crowdfunding for your business.  There are so many different types of crowdfunding […]

10 Tips To Maximize LinkedIn For Your Business

LinkedIn has over 300 million individual users and there are over 5 million businesses with Company pages.   LinkedIn is growing twice as fast as Facebook and Twitter and is a great way to connect with decision makers.   Over 82% of new business comes from referrals so why not use the power of LinkedIn to feed […]

2014 CASL Canada Anti-Spam Law (Bill C-28)

Understanding the New 2014 CASL Canada Anti-Spam Law and How it Affects Your Business Canada is last of the G20 countries to legislate Anti-Spam, but the name in itself can be a bit confusing because it covers an unsolicited  commercial electronic message (CEM) not just unwanted spam from malware or spyware.   The new 2014 Canada […]


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