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Google Rolls Out Mobile-friendly SEO Search Update

Mobile-friendly Google Guide Effective April 21, 2015, Google announced on its blog it will boost the ranking of mobile-friendly websites, when searches are from mobile devices.  With 68% of people checking for websites from their mobile device, Google says its about time you stopped tapping, zooming and squinting to find information.  It isn’t easy to […]

Are You Breaking Through The Glass Ceiling?

What This Founder Says About The Glass Ceiling This quote by Heddi Cundle, Founder of Big Cheese, My Tab Inc. in the infographic below says it all. “[Understand that] you do not need a male founder to grow your business.  The more female founders breaking the glass ceiling, the faster venture capitalists and angel investors […]

7 Tips – How to Pitch to Investors

Investors see hundreds of pitches by start-up companies and the reality TV program, Shark Tank,  receives thousands of applications from aspiring entrepreneurs who are sure they have invented the ‘next best thing’.    The companies that pitch successfully, are the ones that understand the fundamental concepts.  You are probably not pitching to a reality show for investment […]

Do you know when it’s time to Pivot your business?

When should you  Pivot your business? For popular indie band Walk off the Earth (W.O.T.E.) , that time was 2012. According to Marketing Magazine, early that year Walk Off The Earth was $60,000 in debt. The band had been around for several years, often driving for 20 days, performing four shows for just a few hundred […]

What is Crowdfunding?

Using Crowdfunding to Raise Capital More companies are looking to crowdfunding for initial start-up capital or additional cash for expansion, some with great results and others having difficulty.    What makes some campaigns a success and others a failure? Select the right type of crowdfunding for your business.  There are so many different types of crowdfunding […]

10 Tips To Maximize LinkedIn For Your Business

LinkedIn has over 300 million individual users and there are over 5 million businesses with Company pages.   LinkedIn is growing twice as fast as Facebook and Twitter and is a great way to connect with decision makers.   Over 82% of new business comes from referrals so why not use the power of LinkedIn to feed […]

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